Innovative Displays Sell Classic Legacy custom gifts

  Displays that grab the buyers attention make custom products interesting!   I want to share with you this idea that really got attention during the recent markets.    Our new custom marble collection needed a great display.    I wanted something unique.   The materials I used included an iron pedestal, styrofoam, artifical leaves, and hot glue!    The bottle stoppers are from our new vintage marbel collection.   I wanted them to be above the table level so I used this pedestal that is about the size of a standard cake plate.   In fact you could easily use a cake plate and create the same effect.   I'll let the photos tell the rest of the story!   Use your imagination and create your own one of a kind displays.  We are also providing a great presentation box for the bottle stoppers.

Creativity: the Key to Developing New Custom Gifts by Classic Legacy

Creativty is the key that I've found that helps me develop new products.   Creativity is fueled by new experiences and looking at those travels or adventures in a new light.   On a recent trip I saw the use of marble in many elements of design.   It clicked with me that we could use marble to create some wonderful new designs.   Sometimes the best designs are inspired by travel and that is the case with our new Classic Legacy Marble collection.   The bottle stoppers have an Italian Marble 2" square top.   We then embellish the marble with vintage Images, your logo, or photographs.   The coasters are a 4" square and have a cork base.    Each of these products will come in a presentation gift box.   I also wanted to present these at the upcoming markets and we can do that!   Look at the display that I created using a terra cotta planter!   Look for these unique designs at the upcoming markets.  I'm leaving to go to Dallas this week.  Please stop by the Howard Gardiner Showroom in Suite 1743 Trade Mart to see all the latest designs.   

Keys to making Classic Legacy your Most Successful Line

Make Classic Legacy one of your most successful lines by:

1.Embracing Trends:   (A) Jewelry especially rings and bracelets are hot. (B) Wine Accessories-our bottle stoppers are our top selling category.  (C) Offer tools to customers -such as photos of products to be used for advertising and Facebook.

2. Noticing Themes of YOUR customers:   (A) "Who Dat",  (B)Crowns,  (C) Texas, and (D) Golf

3.  Asking Your Customers What they need:  (A) Develop themes for special occassions.  (B)  Develop Custom Gifts for Anniversaries.  (C) It all begins with just a jpeg image of a logo, photo, or painting.

4.  Communicating with Classic Legacy:  (A) Tell us your ideas! Be a part of product development!  (B) Let us know about events in your area.  (C) Be a part of communicating online...email and Facebook.  (D)  Let us know what you need!

5. Committing to Learn along with us!  I'll be the first to admit that these two years have changed the way we do business.  I want to learn with you and I invite you to explore our website, newsletters, Facebook, Twitter, and blog.  I also find the telephone very important....so give us a call anytime!   We are here to serve you and your customers! 

Marketing Tips I've learned from Classic Legacy Facebook Fans

Marketing tips that help build community are great.   Some of my best teachers are Classic Legacy business partners.  Here are some ideas that have recently been shared on Facebook.   These ideas all have built loyality and community spirit. 

• Raffles and Drawings are effective for Jon Margeaux  "Raffle to help us raise the funds to buy banners designating our cultural district in midtown. 5 prizes-"
• Recipes are a great way to create interest in Taste of Kentucky's gifts with tips on Grilling and cooking.
• Events are a fun way to make friends.   Girls Gone Wine seems to always be having fun.  I especially like the event of gathering to see the movie Sex in the City 2.
• Videos let us see another dimension.  V. Sattui does a good job of introducing their new iphone ap.
• Special Deals are appreciated by everyone.   The Greenbrier recently teamed with Delta Airlines and offered a great deal.
• Calendar Days  (each day of the month offers a different discount)  Wednesday is green day at Cotton Tails.......look for deals on anything green!