Creativity: the Key to Developing New Custom Gifts by Classic Legacy

Creativty is the key that I've found that helps me develop new products.   Creativity is fueled by new experiences and looking at those travels or adventures in a new light.   On a recent trip I saw the use of marble in many elements of design.   It clicked with me that we could use marble to create some wonderful new designs.   Sometimes the best designs are inspired by travel and that is the case with our new Classic Legacy Marble collection.   The bottle stoppers have an Italian Marble 2" square top.   We then embellish the marble with vintage Images, your logo, or photographs.   The coasters are a 4" square and have a cork base.    Each of these products will come in a presentation gift box.   I also wanted to present these at the upcoming markets and we can do that!   Look at the display that I created using a terra cotta planter!   Look for these unique designs at the upcoming markets.  I'm leaving to go to Dallas this week.  Please stop by the Howard Gardiner Showroom in Suite 1743 Trade Mart to see all the latest designs.   


Keys to making Classic Legacy your Most Successful Line

Make Classic Legacy one of your most successful lines by:

1.Embracing Trends:   (A) Jewelry especially rings and bracelets are hot. (B) Wine Accessories-our bottle stoppers are our top selling category.  (C) Offer tools to customers -such as photos of products to be used for advertising and Facebook.

2. Noticing Themes of YOUR customers:   (A) "Who Dat",  (B)Crowns,  (C) Texas, and (D) Golf

3.  Asking Your Customers What they need:  (A) Develop themes for special occassions.  (B)  Develop Custom Gifts for Anniversaries.  (C) It all begins with just a jpeg image of a logo, photo, or painting.

4.  Communicating with Classic Legacy:  (A) Tell us your ideas! Be a part of product development!  (B) Let us know about events in your area.  (C) Be a part of communicating online...email and Facebook.  (D)  Let us know what you need!

5. Committing to Learn along with us!  I'll be the first to admit that these two years have changed the way we do business.  I want to learn with you and I invite you to explore our website, newsletters, Facebook, Twitter, and blog.  I also find the telephone very important....so give us a call anytime!   We are here to serve you and your customers! 

Custom Notepad and Letter opener 4" x 6" Frame Dressage

 

     

Custom Gifts How to Expand After Your Original Product Launch

Classic Legacy can help you expand your custom gifts beyond your initial selection.    Design is begun when you send us a jpeg image of your logo, painting or photo.   We then work with our graphic artist and create a screen sample for you to actually see what your logo will look like on the product of your choice.   With your approval we then begin!   Last year Scott Air Force Base ask us to create custom botle stoppers using their logo.   These turned out to be such a great gift for their contacts.   This year the buyer has been promoted and wanted to give thank you gifts to some of his collegues.   He wanted to use the same custom medallion and we were able to expand his choices by showing him our many different gifts that would work with this medallion.   He chose money clips and purse mirrors......something for both men and women!   Remember custom gifts are not just a one time thing!    Your custom medallion can be used on so many different items and we are here to help and advise you with your selections.  


Classic Legacy custom gifts are wedding favorites

Classic Legacy gifts are perfect wedding presents.   I was recently told that the 20-30 year old age demographic make up the largest percentage of visitors to the top tasting rooms in Napa.  This is of course the group that attends the most weddings.   We have found that our initial bottle stoppers are favorites to give as groomsmen and bridesmaid gifts.   Every letter of the alaphabet is available!  Our charmed bottle stoppers come in hundreds of themes and some of the most popular styles include wedding and our custom destination themes.   Classic Legacy photo frames are engravable and are a treasured gift for the bride and groom.   I'm going to a wedding this weekend and made a point to personalize their gift.   Let Classic Legacy help you create personal gifts that will be perfect for your area. 

initial bottle stopper Wedding Bottle Stopper Fleur de Lis Frame Engravable

Classic Legacy custom gifts develop themes for Equestrian Dressage

     Classic Legacy responds to customer needs by creating custom gifts.   We also respond by creating entire new categories when we know a special event is coming that many of our customers will be celebrating.   The Equestrian Olympics is one such event.    Later this year from Sept. 25 to Oct. 10 thousands will gather in Kentucky for this event.   It is the first time that it will be held outside of Europe.   Because so many "horse" people will be coming we have really increased our line of horse related gifts.   Also we have created special gifts for some of the specific dispciplines such as dressage and jumping.     I encourage you to think about the events in your area.......what is coming up within the next year?.......Is it a special anniversary, a big convention, or a holiday that you celebrate in a special way?    Let us know and we will be glad to create unique gifts to help you celebrate!   Ask about how you can receive a free screen sample when you become a Facebook fan! 

Equestrian Dressage Photo Frame Wine Bottle stopper Equestrian Jumping


Designer,CEO





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